[DOWNLOAD] "City in Crisis: Michael Taylor" by Jana Seijts & Paul Bigus # eBook PDF Kindle ePub Free

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eBook details

• Title: City in Crisis: Michael Taylor
• Author : Jana Seijts & Paul Bigus
• Release Date : January 08, 2011
• Genre: Business & Personal Finance,Books,Management & Leadership,
• Pages : * pages
• Size : 404 KB

Description

Over the past four years the chief administrative officer (CAO) had worked hard to bring change to the City of Havenstock. Prior to his arrival to Havenstock in 2004, City Hall was awash in media scandal, secrecy and suspicion. Moreover, the work environment at City Hall was plagued with closed channel communication and a lack of trust between employees and management. Staff morale was low and the relationship with the press was tense. The CAO had a clear vision of what he wanted to bring to the city. At the centre of his vision was a value for collective accountability. He worked hard to instill a sense of purpose, priorities and direction. Slowly the CAO began to rebuild the corporate culture into a supportive workplace. Despite his best intentions, the improvements made over the past few years were threatened following a Council Oversight Committee meeting. During the meeting, city employee absenteeism numbers had been questioned. Unsatisfied with the explanation of what management was doing to address the problem, a city councillor leaked the absenteeism numbers to the media. After working so hard to improve both internal and external perceptions of City Hall, the CAO now finds himself and his team on the headlines of the local newspapers. In order to save his reputation, the CAO must prepare a presentation to go before city council and address the employee absentee issue head on. He knows that what he says and how he says it will be a defining moment in his career.

This case provide students with an opportunity to think critically about public relations and crisis management in municipal level government.

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